El blog de Rcreddy vallapu (690)

Microsoft Advertising launches Multimedia Ads beta starting today

Multimedia Ads are image-rich visual ads that will be featured on the right rail or in the mainline at the top of the search results pages. “To help your Multimedia Ad stand out even more and provide exclusivity, there will only be one Multimedia Ad on a page, for only one advertiser at a time,” Microsoft Advertising said in its announcement on Wednesday. The beta program is now rolling out globally.…


Añadido por rcreddy vallapu el julio 8, 2021 a las 11:04am — No hay comentarios

Financial services advertisers in the UK must meet Google verification

Beginning in August 2021, financial services marketers in the UK will need to be verified by Google in order to show advertisements to people seeking financial services online. The verification process will include proving that the advertiser is “authorized by the UK Financial Conduct Authority” or qualifies for an exemption such as “advertisers that do not promote financial services, but that have a compelling reason to target users who appear to be seeking financial services.”…


Añadido por rcreddy vallapu el julio 8, 2021 a las 11:01am — No hay comentarios

Google Cautions Against Using Too Many Internal Links

Internal links are important for SEO as they send signals to Google about which pages are most important to a particular website. They don’t send the same ranking signals as external links, but they still matter.


Añadido por rcreddy vallapu el julio 7, 2021 a las 3:55pm — No hay comentarios

Ways to Use Video Editing Software to Grow Your Brand Online

The pandemic spurred on a record year in content consumption, with the demand for video skyrocketing. The average number of hours people spent consuming video content surged by 120%. People craved interaction during the shutdowns, and they still do.


Añadido por rcreddy vallapu el julio 7, 2021 a las 3:51pm — No hay comentarios

The top 5 customer journeys to keep them connected and coming back

Digital channels like mobile devices bridge the gap between the online and physical worlds and transform the way business is conducted. This provides marketers with plenty of opportunities — aside from email — to captivate customers with personalized messaging right in the palm of their hands.…


Añadido por rcreddy vallapu el julio 7, 2021 a las 3:55am — No hay comentarios

Google on how it ranks search results and prevents obvious spam

Google published a new podcast episode where John Mueller, Gary Illyes, Martin Splitt and a guest from the Google search quality team named Duy Nguyen spoke about how the search company tackles search result spam and how Google ranks search results.


Añadido por rcreddy vallapu el julio 7, 2021 a las 3:52am — No hay comentarios

Google July 2021 core update rolling out now

The Google July 2021 core update is now rolling out, today July 1, 2021. This update will take about one to two weeks to fully roll out. Google said on the Search Liaison account “the July 2021 Core Update, previously announced, is now rolling out.” “These typically take 1-2 weeks to finish,” Google added.…


Añadido por rcreddy vallapu el julio 2, 2021 a las 10:44am — No hay comentarios

Common Data Storytelling Issues & How to Fix Them

While this article focuses on optimizing communications relating to reporting SEO and PPC results and initiatives to clients, the principles apply to all forms of communication.

Here are 10 blunders to avoid when communicating performance, insights, and strategy in a business environment. You’ll also find suggestions that will level up your reporting to clients and internal stakeholders.…


Añadido por rcreddy vallapu el julio 1, 2021 a las 10:08am — No hay comentarios

Google On How Long SEO Takes

Google's John Mueller answers the question: "how long does SEO take for new pages?" in the latest episode of Ask Googlebot on YouTube. This is a loaded question, and Mueller even makes a joke at the beginning of the video about refraining from his typical “it depends” response.…


Añadido por rcreddy vallapu el julio 1, 2021 a las 10:05am — No hay comentarios

Google’s help guide on redirects and Google Search updated

What is new. The old page had general advice on the importance of using server-side 301 redirects when communicating to Google Search that a page has moved. It also linked to some guides on how to set up those redirects on Apache and NGINX servers. That was the bulk of it; for comparison, here’s a screenshot of the old page.


Añadido por rcreddy vallapu el junio 30, 2021 a las 1:21pm — No hay comentarios

It can take hours to weeks for new content to be indexed, says Google

John Mueller, a Google search relations representative, posted a new video in the AskGooglebot series answering the question: how long does SEO take for new pages? The answer started off with the classic John Mueller response of “it depends,” but he dug deeper into a more precise answer.


Añadido por rcreddy vallapu el junio 30, 2021 a las 1:15pm — No hay comentarios

Google Suggests A Site’s Appearance Can Impact Rankings

Google suggests the presentation of a business’s website may impact search visibility if it doesn’t meet a certain expectations for quality.

This was stated by Google’s John Mueller during the Search Central SEO hangout recorded on June 25, 2021.


Añadido por rcreddy vallapu el junio 29, 2021 a las 12:56pm — No hay comentarios

How Social Media Helps SEO

Most businesses know the importance of being active on different social media platforms. However, some might think of social media as an independent entity rather than something that impacts the rest of their digital marketing efforts.


Añadido por rcreddy vallapu el junio 29, 2021 a las 12:55pm — No hay comentarios

Google publishes SEO guide to HTTP status codes, network issues and DNS errors

Ever wonder how your various HTTP status codes or how your network or DNS responds to GoogleBot may impact how well your site performs on Google Search? Well, Google has published a new guide and help document detailing how HTTP status codes and network or DNS errors impact your Google Search performance.


Añadido por rcreddy vallapu el junio 28, 2021 a las 7:01am — No hay comentarios

Google Search notice warns searchers when results are new and possibly unreliable

“When anybody does a search on Google, we’re trying to show you the most relevant, reliable information we can, but we get a lot of things that are entirely new,” Danny Sullivan of Google told Vox when the publication first reported this. In situations like this, Google needs time to build reliable search results and more sites likely have not written reliable, trustworthy content.



Añadido por rcreddy vallapu el junio 28, 2021 a las 6:57am — No hay comentarios

Google Rolls Out New Spam Algorithm Update

Google’s annual spam fighting report indicates that hacked spam is rampant. If your site suddenly drops in rankings following today’s update or the one next week, it would be wise to examine your site’s security and look for signs of a possible attack.…


Añadido por rcreddy vallapu el junio 25, 2021 a las 2:28pm — No hay comentarios

Challenges in Enterprise SEO Rank Tracking

For some, it means finding the most searched keywords, finding keywords related to those keywords, and creating content for those keywords. You then monitor how you’re ranking for those keywords and optimize over time.


Añadido por rcreddy vallapu el junio 25, 2021 a las 2:26pm — No hay comentarios


DESDE ISLA DE PASCUA MAGDALENA NOVOA V.Los primeros quince días de febrero se celebra la Tapati en Isla de Pascua, una fiesta que muchos no conocen, y que representa una de las mayores expresiones culturales de la Polinesia.Desde hace más de cuarenta años este encuentro reúne a los pascuenses tras un objetivo: revivir sus antiguas tradiciones y transmitirlas a los más jóvenes, mediante competencias destinadas a elegir a la reina del año entre las familias participantes. Los turistas se sorprenden al ver la capacidad de organización de los Rapa Nui, que dedican, durante meses, su tiempo libre a concretar con éxito las más de 50 pruebas ancestrales que conforman esta festividad.De día, diversos rincones de la Isla reciben al público y a los concursantes que participan en competencias como la triatlón rapa nui -carrera con cuelgas de plátano, posta y canotaje- que se mezcla con expresiones artísticas, como tallado en piedra y madera, confección de collares de conchas y coronas de flores, entre otras. Y, a las 21:45 horas, el escenario, ubicado en Hanga Roa, decorado este año con pinturas inspiradas en la leyenda del hombre pájaro, llena de color la noche, mientras que la música y los bailes, interpretados por los clanes participantes, animan a los más de 4.000 asistentes, entre rapa nui y turistas.La Tapati es una fiesta hecha por y para los pascuenses, una enciclopedia de su historia relatada en Rapa Nui, y si bien el idioma priva a los visitantes de conocer el secreto que encierran las letras de las canciones o el tema de las obras, resalta el misticismo de una Isla que, por siglos, ha cautivado a quienes se han aventurado a cruzar 3.700 kilómetros por el Océano Pacífico y vivir una experiencia inolvidable en el ombligo del mundo.



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