Multimedia Ads are image-rich visual ads that will be featured on the right rail or in the mainline at the top of the search results pages. “To help your Multimedia Ad stand out even more and provide exclusivity, there will only be one Multimedia Ad on a page, for only one advertiser at a time,” Microsoft Advertising said in its announcement on Wednesday. The beta program is now rolling out globally.…
Añadido por rcreddy vallapu el julio 8, 2021 a las 11:04am — No hay comentarios
Beginning in August 2021, financial services marketers in the UK will need to be verified by Google in order to show advertisements to people seeking financial services online. The verification process will include proving that the advertiser is “authorized by the UK Financial Conduct Authority” or qualifies for an exemption such as “advertisers that do not promote financial services, but that have a compelling reason to target users who appear to be seeking financial services.”…Continuar
Añadido por rcreddy vallapu el julio 8, 2021 a las 11:01am — No hay comentarios
Internal links are important for SEO as they send signals to Google about which pages are most important to a particular website. They don’t send the same ranking signals as external links, but they still matter.
Añadido por rcreddy vallapu el julio 7, 2021 a las 3:55pm — No hay comentarios
The pandemic spurred on a record year in content consumption, with the demand for video skyrocketing. The average number of hours people spent consuming video content surged by 120%. People craved interaction during the shutdowns, and they still do.
Añadido por rcreddy vallapu el julio 7, 2021 a las 3:51pm — No hay comentarios
Digital channels like mobile devices bridge the gap between the online and physical worlds and transform the way business is conducted. This provides marketers with plenty of opportunities — aside from email — to captivate customers with personalized messaging right in the palm of their hands.…
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Google published a new podcast episode where John Mueller, Gary Illyes, Martin Splitt and a guest from the Google search quality team named Duy Nguyen spoke about how the search company tackles search result spam and how Google ranks search results.
Añadido por rcreddy vallapu el julio 7, 2021 a las 3:52am — No hay comentarios
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Añadido por rcreddy vallapu el julio 6, 2021 a las 2:54am — No hay comentarios
The Google July 2021 core update is now rolling out, today July 1, 2021. This update will take about one to two weeks to fully roll out. Google said on the Search Liaison account “the July 2021 Core Update, previously announced, is now rolling out.” “These typically take 1-2 weeks to finish,” Google added.…
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Añadido por rcreddy vallapu el julio 2, 2021 a las 9:20am — No hay comentarios
While this article focuses on optimizing communications relating to reporting SEO and PPC results and initiatives to clients, the principles apply to all forms of communication.
Here are 10 blunders to avoid when communicating performance, insights, and strategy in a business environment. You’ll also find suggestions that will level up your reporting to clients and internal stakeholders.…
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Google's John Mueller answers the question: "how long does SEO take for new pages?" in the latest episode of Ask Googlebot on YouTube. This is a loaded question, and Mueller even makes a joke at the beginning of the video about refraining from his typical “it depends” response.…Continuar
Añadido por rcreddy vallapu el julio 1, 2021 a las 10:05am — No hay comentarios
What is new. The old page had general advice on the importance of using server-side 301 redirects when communicating to Google Search that a page has moved. It also linked to some guides on how to set up those redirects on Apache and NGINX servers. That was the bulk of it; for comparison, here’s a screenshot of the old page.
Añadido por rcreddy vallapu el junio 30, 2021 a las 1:21pm — No hay comentarios
John Mueller, a Google search relations representative, posted a new video in the AskGooglebot series answering the question: how long does SEO take for new pages? The answer started off with the classic John Mueller response of “it depends,” but he dug deeper into a more precise answer.
Añadido por rcreddy vallapu el junio 30, 2021 a las 1:15pm — No hay comentarios
Google suggests the presentation of a business’s website may impact search visibility if it doesn’t meet a certain expectations for quality.
This was stated by Google’s John Mueller during the Search Central SEO hangout recorded on June 25, 2021.
Añadido por rcreddy vallapu el junio 29, 2021 a las 12:56pm — No hay comentarios
Most businesses know the importance of being active on different social media platforms. However, some might think of social media as an independent entity rather than something that impacts the rest of their digital marketing efforts.
Añadido por rcreddy vallapu el junio 29, 2021 a las 12:55pm — No hay comentarios
Ever wonder how your various HTTP status codes or how your network or DNS responds to GoogleBot may impact how well your site performs on Google Search? Well, Google has published a new guide and help document detailing how HTTP status codes and network or DNS errors impact your Google Search performance.
Añadido por rcreddy vallapu el junio 28, 2021 a las 7:01am — No hay comentarios
“When anybody does a search on Google, we’re trying to show you the most relevant, reliable information we can, but we get a lot of things that are entirely new,” Danny Sullivan of Google told Vox when the publication first reported this. In situations like this, Google needs time to build reliable search results and more sites likely have not written reliable, trustworthy content.
Añadido por rcreddy vallapu el junio 28, 2021 a las 6:57am — No hay comentarios
Google’s annual spam fighting report indicates that hacked spam is rampant. If your site suddenly drops in rankings following today’s update or the one next week, it would be wise to examine your site’s security and look for signs of a possible attack.…
Añadido por rcreddy vallapu el junio 25, 2021 a las 2:28pm — No hay comentarios
For some, it means finding the most searched keywords, finding keywords related to those keywords, and creating content for those keywords. You then monitor how you’re ranking for those keywords and optimize over time.
Añadido por rcreddy vallapu el junio 25, 2021 a las 2:26pm — No hay comentarios